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Posted by on Oct 13, 2015 in News | 0 comments

Playboy Removes Nudity? That’s Not Very Bunny.

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Playboy removes nudity from all of its publications, becoming like every other magazine out there. That’s not very bunny. Not bunny at all.

Attention all dudes; we don’t mean to be rude, shrewd, or lewd, but Playboy will officially have no more nudes, as they are removing all nudity from their publications. Isn’t that crude? Could be a license to sue since they’ll drop in their views as a consequence to their rude mood to screw (or un-screw…in this case) the audience they formally wooed with their revolutionary Playboy nudes. It’s time for all of us to brood and decide what next to do. I repeat: no more nudes. What the Hef?

The New York Times reported that as of the March 2016 issue (released in February), Playboy will no longer publish photographs of fully nude women…in its magazine and online content. However, Playboy Plus and Playboy TV are still alive, well, and untouched. No mention of their execution has been mentioned in the press, allowing us to believe that 1) yes, Playboy will be restructuring its publications and content, but 2) Playboy will still maintain its “other” online presence. It’s interesting that every publication about Playboy’s “no nudity” decision failed to mention that Playboy will still maintain its exclusive online content for a small user price.

Since Playboy’s creation, the iconic adult magazine has fueled sexual fantasies and revolutionized sex as we know it. Combined with Penthouse, Playboy sparked America’s sexual revolution, and fought for the country’s acceptance of photographs previously identified as purely pornographic. By challenging the social stigma towards nudity at the time, Playboy paved the way to the future of sexuality as we know it today; but it came at a price.

According to the New York Times, Playboy has been overtaken by the very changes it pioneered. Playboy’s Chief Executive Scott Flanders explained that, “That battle has been fought and won. You’re now one click away from every sex act imaginable for free. And so it’s just passé at this juncture.”

But have no fear! Playboy Plus is still alive and well. So, this news only affects people who actually buy the magazine…which begs the questions, does anyone still buy the magazine?

Now, when people say that they only read Playboy solely for the articles, we might actually believe them. Playboy confirmed the news on their website, saying “The question everyone will likely be asking is, Why? Playboy has been a friend to nudity, and nudity has been a friend to Playboy, for decades. The short answer is: times change.”

The announcement of removing nudity from all forms of publication follows Playboy’s decision in August 2014 to remove all nude photographs from their website (yet not Playboy Plus or Playboy TV, leaving that for their more “exlcusive” users). The result? Traffic jumped from about 4 million to 16 million unique users per month, as reported by the New York Times article. Because of the oversaturation of the sex market, does sex no longer sell? If Playboy’s unique user statistics reveal anything to the public, it’s that the age-old saying “sex sells” is also, passé.

Playboy’s announcement explains, “When Hef created Playboy, he set out to champion personal freedom and sexual liberty at a time when America was painfully conservative. See: any popular movie, TV show, or song from that era. Nudity played a role in the conversation about our sexual liberties, and over 62 years the country made great strides politically and culturally. We like to think we had something to do with that.”

Turn on any TV show, movie, or music video today, and you’ll most likely see nudity; regardless of the genre. Nudity has integrated itself into popular culture, and is no longer something that can be hidden inside of a magazine page. Playboy pioneered the very culture that would destroy its revenue.

“Last year we re-launched Playboy.com as a safe-for-work site and discovered something about our readers and our identity: The Bunny transcends nudity,” The Playboy announcement explains. “Tens of millions of readers come to our non-nude website and app every month for, yes, photos of beautiful women, but also for articles and videos from our humor, sex and culture, style, nightlife, entertainment and video game sections. We are, and always have been, “entertainment for men” – with award-winning journalism and fiction to boot. Playboy is a cultural arbiter of beauty, taste, opinion, humor and style.”

Will this new tactic be yet another failed effort to revamp Playboy? In an age where print is dying, and the internet allows easily accessible and free content, how will Playboy adapt to the times? If the years have proved anything, it’s that Playboy is a dying publication; but not a dying brand. The New York Times reports that “The company now makes most of its money from licensing its ubiquitous brand and logo across the world — 40 percent of that business is in China even though the magazine is not available there — for bath products, fragrances, clothing, liquor and jewelry among other merchandise.”

Playboy’s announcement of the no-nudity policy ends in saying: “Yes, we’re taking a risk by going non-nude, but this is a company—like all great companies—that has risk in its DNA. It was built around a magazine virtually no one thought would succeed, yet now it’s impossible (for us, anyways) to picture a world without Playboy. Our journalism, art, photos and fiction have challenged norms, defied expectations and set a new tone for decades. So we say: Why stop now?”

TL;DR version: Playboy is no longer making profits from nudity. Thanks to the accessibility of the internet, nudity is no longer something to be bought. Thousands of porn sites offer amateur to exclusive porn for free. And since Playboy no longer wants to associate itself with “pleasure” (in photographs, not articles), they have to abandon the naked genre completely. Except for Playboy Plus. Even Playboy is confused with what it really wants.

But how on earth will this new re-vamp be able to compete with every other artistic-clothed-model magazine out there? Maxim, Sports Illustrated, and Vogue have reigned supreme in that genre for decades. Playboy will not succeed in this new endeavor; they will fail, because Playboy is only leaving one oversaturated market for another.

Playboy’s past will follow it through whatever re-vamp it attempts. The staff at Playboy wants readers to come to the magazine and website for “humor, sex and culture, style, and video games”; but what differentiates them from any other publication service? Playboy is entering this focused field way too late in the game, and will find it difficult to compete with practically every media brand out there. But, maybe they’ll surprise readers come February 2016. Only then will we be able to decide if Playboy’s plan has succeeded, or failed. Until then, Playboy may be able to revamp its magazine and main website, but for now, Playboy Plus and Playboy TV will remained untouched, exclusive, and relatively unknown…unless you know how to find them.

The post Playboy Removes Nudity? That’s Not Very Bunny. appeared first on Filthy Gorgeous Media.

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